would like us to wear the new EF shirts on Fridays (currently casual
clothes day). Apparently they have the new EF advertising slogan on
them: 'Swift EFfect'.
Okay, fair enough. But my question is: if we're going to have a slogan
so evocative of the SAS's 'Strike Swiftly', and we're conducting the
campaign in a country that has an ongoing infatuation with elaborate
uniforms, then shouldn't we go the whole hog and dive even deeper into
the military/police rapid response look?
I'm picturing bandoliers loaded with whiteboard markers and red felt
pens, utility belts with sticky-ball guns and an always loaded copy of
Swan, a wrist-mounted LCD display loaded with flash cards for young
learners and picture-prompts for idiomatic expressions--the potential
is awesome!
ESL-SWAT, coming soon to a school near you...
1 comment:
Wrist-mounted sticky ball launchers
Riot shields with LCD screens to drive home imperatives
Badges of rank for teachers and students
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